Hair that is truly healthy has two important qualities: a core of inner strength and a shiny outer cuticle with minimal damage from environmental aggressors. Both are easy to obtain – just follow these tips for healthy, beautiful hair.
START WITH PROTECTION
Like most things in life, healthy hair starts with prevention. Discover the essentials to protecting the condition of your hair:
Sun Protection
While we certainly love our fun in the sun—a day at the beach, in the park or by the pool—exposure to solar rays doesn’t just mean potential damage to skin. Hair is vulnerable too! Your scalp is particularly vulnerable to painful sunburn. Protect it with Color Extend Sun’s Solar Screen SPF 12. Apply at least 30 minutes before sun exposure for optimum protection against the effects of damaging UV rays.
Hot Tools Protection
Blow dryers, flat irons and curling irons are essential for creating today’s hottest styles. But the high temperatures of our devices can cause damage and breakage to your hair. Don’t give up your runway style looks – the solution is easy! Everytime you use a hot tool you should always start with a heat-protection product. Check out the appropriate Redken heat styling product to maximize your hair safety.
MAINTAIN WITH PROTEIN
To say that protein is important for strong, healthy hair is a bit of an understatement. Hair is almost 90% protein, and with heat styling, chemical treatments, and the rough manual treatment we expose it to on regular daily basis, hair, like the rest of our bodies, could often use a healthy boost of protein.
Shower Maintenance
Redken’s haircare systems contain a unique technology that that repairs hair from the inside out with an exclusive blend of ingredients including Keralink, amino acids and protein. Representing different molecular weights, these ingredients target all levels of the hair. As a result, Redken’s shampoos and conditioners have a progressive effect on the hair, with benefits accumulating as long as there are damaged areas of the fiber for the ingredients to be attracted to. With repeated chemical services, the use of heat styling tools, plus everyday wear and tear from washing, brushing and environmental aggressors, damage is an ongoing concern that Redken’s products are formulated to address.
Refresh & Detox
Break free from the daily haircare routine, detox and replenish to rebalance hair. Redken’s Nature’s Rescue system helps maximize the effectiveness of other professional haircare products and is designed to be used daily, weekly or on alternate days with your other favorite Redken haircare regimen for a complete, healthy-looking hair solution.
REWARD AND TREAT YOUR HAIR
Is your hair weakened or damaged? There are many factors that can affect your hair. From chemical services and everyday brushing to UV exposure and hormonal changes, hair’s health and condition can be altered resulting in weakened or damaged hair. Through the science of hair, we know that by using protein and moisture and balancing the pH, we can dramatically improve the health of hair. That’s why Redken’s professional treatments are a key part of every in-salon experience and at-home maintenance plan.
In-Salon Deep Conditioning Service
An exclusive, professional in-salon service, Redken’s Deep Conditioning Chemistry service offers clients intense, customized treatments for whatever your hair needs – whether it’s moisture, color protection, strength, softness, control, or a combination of these benefits! Each treatment also has a corresponding take-home regimen so you can maintain the incredible results after you leave the salon.
At Home Treatments:
Within each of Redken’s haircare family, Redken offers treatment products that range from deep conditioners to products with styling benefits. These at home treatments continue the salon-experience by fortifying hair. Hair loses protein over time which can be accelerated by mechanical and chemical damage. As a result, hair becomes porous and straw-like in feel and appearance. When hair is damaged, cuticle fibers stand up away from the hair shaft making hair dull and frizzy. Redken at-home treatments deep condition to help smooth and flatten the cuticle layers replenishing protein without buildup for hair that has a smoother, shinier, healthier appearance.
FIGHT THE AGING PROCESS
It’s something most of us do on a daily basis – fight the aging process. Eating healthy foods, exercising and using an array of products are some of the ways we wage our war on aging. But did you know that time can take its toll on your hair too?
Combat Thinning
Ever notice your hair is starting to get thinner? Maybe you can already tell where a loved one will go bald. Thinning hair is a common occurance but the solution is out there. If a person loses more than 100 hairs every day, this is considered excessive or premature hair loss. If this applies to you or someone you know, be sure to talk to your stylist to find out if Redken’s Intra Force System is right for you. Redken guarantees thicker, fuller hair within 30 Days so what are you waiting for?
Anti-Aging
As women age, hair can experience visible changes in texture, diminished density, increased dryness, suface dullness, fragility/breakage and of course — gray hair. Hair ages in two ways: (1) chronological aging and (2) hormonal aging. Through services from your Redken salon as well as Redken’s Time Reset Anti-Aging regimen, you can turn back the clock on your hair.
